Migrate from Optus Loop
Switching from Optus Loop to 3CX
Migrating from Optus Loop to 3CX in Australia - move off the carrier-tied cloud PBX, keep your numbers, add AI, get Australian-based managed support. Cost comparison, feature comparison, 5-step migration playbook.
Why customers leave Optus Loop
Carrier lock-in. Loop is built around Optus carriage - the calling rates, the inbound trunks, the SIP termination are all Optus. There’s no comparison shop. Switching to a 3CX-based managed service means we own the carrier relationship and bundle Australian calling at a competitive wholesale-derived rate.
Tier-1 support queue. When something breaks on Loop, you’re in the queue with every other Optus customer. Cloud Phone System Australia gives you a named engineer and direct phone access during Australian business hours.
Limited contact-centre depth. Loop handles small queues fine. For skills-based routing, real-time wallboards, supervisor listen/whisper/barge, callback-from-queue, scheduled reports, and AI sentiment tracking, you want a dedicated PBX. 3CX PRO and AI Edition deliver all of this in a single licence.
No native AI suite. AI Receptionist, AI Personal Assistant and live sentiment tracking are 3CX AI Edition features - Loop has nothing equivalent.
Tied to Optus roadmap. Loop’s feature pace is set by Optus’s product strategy. 3CX ships major releases multiple times a year, and Cloud Phone System Australia rolls them out for you as part of the managed service.
Side-by-side comparison
| Feature | Optus Loop | 3CX with Cloud Phone System |
|---|---|---|
| Pricing model Same billing format, very different feature depth | Per user per month, bundled with Optus carriage | Per user per month managed service |
| Choice of calling carrier | Optus only | Bundled Australian SIP trunking |
| Australian-based managed support | Tier-1 carrier queue | Dedicated Cloud Phone System Australia engineers |
| Advanced call queues (skills routing, callback option) | Included in PRO | |
| Real-time supervisor tools (listen, whisper, barge) | Limited | Included in PRO |
| AI Receptionist | AI Edition | |
| AI sentiment tracking | AI Edition | |
| Microsoft Teams Direct Routing | Limited | |
| CRM integration breadth | Limited | M365, HubSpot, Salesforce, Zoho, Pipedrive and more |
| Video conferencing | Basic | Included (up to 100 participants) |
5-step migration playbook
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Discovery + scope (Day 0)
20-minute call. We confirm user count, current Optus Loop plan, number ranges, must-have features. We quote your fixed monthly bundle and migration timeline.
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System build (Day 1–3)
We provision your 3CX tenant in our Australian data centres, configure queues, IVRs and after-hours rules matching your current Optus Loop setup, connect CRM, and provision mobile, desktop and web apps for staff.
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Number port submission (Day 1–2, runs in background)
We submit Local Number Portability (LNP) to release your numbers from Optus. Geographic numbers typically port in 5–10 business days; 1300 / 1800 numbers vary.
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Parallel run + training (Day 4–10)
Staff install the 3CX app alongside Loop. Outbound starts flowing through 3CX; inbound continues on Loop until the port completes. We deliver training in-person or via video.
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Cutover and decommission (Day 10–15)
Port completes. Inbound calls flow to 3CX. Optus Loop seats cancelled in line with your Optus contract. We monitor for 7 days post-cutover and resolve any teething issues immediately.
Common questions
Can we keep our existing numbers?
What about our Optus contract - early termination fees?
Will the 3CX experience feel familiar to Loop users?
Will we miss calls during the migration?
What about Optus mobile services or NBN - do those have to change?
How much will we actually save?
Ready to leave Optus Loop?
20-minute discovery, full quote in 24 hours, live on 3CX in 5–15 business days. We model the saving against your actual Loop invoice so the maths is honest.