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Migrate from Optus Loop

Switching from Optus Loop to 3CX

Migrating from Optus Loop to 3CX in Australia - move off the carrier-tied cloud PBX, keep your numbers, add AI, get Australian-based managed support. Cost comparison, feature comparison, 5-step migration playbook.

Why customers leave Optus Loop

Carrier lock-in. Loop is built around Optus carriage - the calling rates, the inbound trunks, the SIP termination are all Optus. There’s no comparison shop. Switching to a 3CX-based managed service means we own the carrier relationship and bundle Australian calling at a competitive wholesale-derived rate.

Tier-1 support queue. When something breaks on Loop, you’re in the queue with every other Optus customer. Cloud Phone System Australia gives you a named engineer and direct phone access during Australian business hours.

Limited contact-centre depth. Loop handles small queues fine. For skills-based routing, real-time wallboards, supervisor listen/whisper/barge, callback-from-queue, scheduled reports, and AI sentiment tracking, you want a dedicated PBX. 3CX PRO and AI Edition deliver all of this in a single licence.

No native AI suite. AI Receptionist, AI Personal Assistant and live sentiment tracking are 3CX AI Edition features - Loop has nothing equivalent.

Tied to Optus roadmap. Loop’s feature pace is set by Optus’s product strategy. 3CX ships major releases multiple times a year, and Cloud Phone System Australia rolls them out for you as part of the managed service.

Side-by-side comparison

Feature Optus Loop 3CX with Cloud Phone System
Pricing model
Same billing format, very different feature depth
Per user per month, bundled with Optus carriage Per user per month managed service
Choice of calling carrier Optus only Bundled Australian SIP trunking
Australian-based managed support Tier-1 carrier queue Dedicated Cloud Phone System Australia engineers
Advanced call queues (skills routing, callback option) Included in PRO
Real-time supervisor tools (listen, whisper, barge) Limited Included in PRO
AI Receptionist AI Edition
AI sentiment tracking AI Edition
Microsoft Teams Direct Routing Limited
CRM integration breadth Limited M365, HubSpot, Salesforce, Zoho, Pipedrive and more
Video conferencing Basic Included (up to 100 participants)

5-step migration playbook

  1. Discovery + scope (Day 0)

    20-minute call. We confirm user count, current Optus Loop plan, number ranges, must-have features. We quote your fixed monthly bundle and migration timeline.

  2. System build (Day 1–3)

    We provision your 3CX tenant in our Australian data centres, configure queues, IVRs and after-hours rules matching your current Optus Loop setup, connect CRM, and provision mobile, desktop and web apps for staff.

  3. Number port submission (Day 1–2, runs in background)

    We submit Local Number Portability (LNP) to release your numbers from Optus. Geographic numbers typically port in 5–10 business days; 1300 / 1800 numbers vary.

  4. Parallel run + training (Day 4–10)

    Staff install the 3CX app alongside Loop. Outbound starts flowing through 3CX; inbound continues on Loop until the port completes. We deliver training in-person or via video.

  5. Cutover and decommission (Day 10–15)

    Port completes. Inbound calls flow to 3CX. Optus Loop seats cancelled in line with your Optus contract. We monitor for 7 days post-cutover and resolve any teething issues immediately.

Common questions

Can we keep our existing numbers?
Yes. All Australian number types - geographic landlines, mobile, 1300 and 1800 - can be ported under the ACMA's Local Number Portability framework. We handle the LNP paperwork with Optus end-to-end.
What about our Optus contract - early termination fees?
Optus Loop is usually contracted in 12, 24 or 36-month terms. If you're mid-contract, Optus may charge an early-termination fee. We help you model the right cutover date - sometimes it's worth paying the ETF for the saving; sometimes the better play is to time the move to the contract end. We model it in the discovery call against your actual invoice.
Will the 3CX experience feel familiar to Loop users?
Most users only ever touch the calling client (mobile app or desk handset) - the experience there is similar or better than Loop. Admins move from the Optus portal to the 3CX Admin Console, which is more powerful and self-service for moves/adds/changes. We do admin training as part of every deployment.
Will we miss calls during the migration?
No. We run both systems in parallel through the port window. Until the port completes, calls still hit Optus Loop; after port, calls hit 3CX. There's no downtime.
What about Optus mobile services or NBN - do those have to change?
No. Porting your phone numbers off Optus Loop doesn't touch mobile plans, NBN services or any other Optus product. We're only porting the inbound phone numbers.
How much will we actually save?
Depends on your current Loop plan and call volumes. Most Australian businesses moving from Optus Loop save 30–50% all-in once Australian calling is bundled into the managed-service rate. We model this in the discovery call against your real invoice - no spreadsheet handwaving.

Ready to leave Optus Loop?

20-minute discovery, full quote in 24 hours, live on 3CX in 5–15 business days. We model the saving against your actual Loop invoice so the maths is honest.

3CX Platinum Partner

3CX

Platinum Partner

Australia