Why 3CX
Why 3CX
Why Australian businesses choose 3CX with Cloud Phone System Australia: fully-managed cloud phone system, Australian data-centre hosted, AI-ready, plain per-user-per-month bundle, tried and tested by 350,000+ organisations worldwide.
Five reasons businesses pick 3CX with CPS
1. Unbeatable price - save up to 80% per year
The single biggest reason customers switch is the bill. Per-user cloud PBXs like RingCentral and 8×8 charge $30–55 per user per month — and then stack AI add-ons, contact-centre seats and integration fees on top. The headline rate is just the starting point.
We bill per user per month too — but the rate is dramatically lower. The underlying 3CX licence is priced once at the system level rather than per seat, and Australian calling, hosting, porting and support are bundled into the same per-user rate with no add-on creep. Same billing format, very different total. Most customers save 40–80% on the phone bill.
2. One platform, no add-on stacking
3CX bundles everything most Australian businesses ever need from a phone system:
- Mobile, web and desktop apps with full PBX behaviour on every client.
- Video conferencing for up to 100 participants per meeting - included.
- Call queues, IVRs, recording, wallboards, supervisor tools, scheduled reports.
- CRM integration (Microsoft 365, HubSpot, Salesforce, Zoho and dozens more).
- Live chat, SMS, WhatsApp Business and Facebook Messenger in the same inbox as calls.
- Microsoft Teams Direct Routing if you want Teams as the client.
- AI - voicemail transcription on PRO; AI Receptionist, AI Personal Assistants and real-time sentiment tracking on AI Edition.
Every user on your plan gets the full edition - no tiered seats, no AI add-on, no contact-centre upcharges.
3. Cloud-hosted by Cloud Phone System Australia, in Australia
We host every customer’s 3CX system in Australian data centres in Sydney and Melbourne. The infrastructure is ours; the data is yours and stays onshore.
That means:
- Australian data sovereignty by default - your call recordings, voicemails and transcripts never leave Australia.
- 24/7 monitoring, weekly backups with monthly retention.
- Security patches, OS updates and 3CX version upgrades handled by us.
- Cloudflare-protected SIP signalling and redundant carriers.
- Our SIP trunks, our hosting, our support - one team accountable end-to-end.
4. Mobility - work from anywhere
Modern iOS and Android apps mean every employee has their work number on their personal device without exposing their mobile. Browser-based video for every user, with no plugin, no install, no extra licence. A Windows and Mac desktop client for the office. Corporate chat, SMS and WhatsApp all in the same app. Hot-desking for the staff who rotate desks.
5. Tried and tested
- 350,000+ organisations worldwide.
- 10,000+ certified partners (we’re a Platinum-tier partner in Australia).
- 76% rated 5-stars on G2.
- Trusted by NHS surgeries, Holiday Inn, the Red Cross, Gett Taxi, Launceston College, Burdenko Military Hospital, and tens of thousands of SMBs and contact centres globally.
What’s new - AI for everyone
3CX has shipped a genuine AI suite, not the marketing kind. On PRO edition, voicemails are transcribed and summarised by AI. On the AI Edition you also get:
- AI Receptionist - answers calls 24/7 in plain English (or 50+ other languages), greets callers, takes messages, screens spam, books meetings and routes to the right person. Powered by OpenAI, configured by Australian engineers who know your business.
- AI Personal Assistant - for managers and executives. Screens calls, checks trusted-contacts list, follows availability rules, takes messages.
- AI sentiment tracking - real-time sentiment analysis on contact-centre calls. Supervisors are alerted when sentiment drops; managers get dashboards.
- 3CX Transcription Engine (managed by us) - for businesses that want AI features without sending audio to OpenAI. Run your own engine on a GPU, keep the data on your network.
- Grok xAI and OpenAI model choice - pick the engine that suits your privacy and cost profile.
Editions at a glance
| PRO | AI Edition | |
|---|---|---|
| Best for | Growing SMBs, light contact centres | Mid-market, contact centres, AI-first |
| Mobile + web + desktop apps | ✅ | ✅ |
| Video conferencing (100 ppl) | ✅ | ✅ |
| Call queues + IVR | Advanced strategies | Advanced + AI sentiment |
| Call recording + retention | ✅ | ✅ |
| CRM integration | ✅ | ✅ |
| AI voicemail transcription | ✅ | ✅ |
| AI Receptionist + Personal Assistant | - | ✅ |
| Real-time sentiment dashboards | - | ✅ |
| 3CX Transcription Engine (managed by us) | - | ✅ |
Common questions
What makes 3CX cheaper than RingCentral or 8×8?
Can I keep my data in Australia?
Does 3CX work with Microsoft Teams?
Is 3CX a good choice for contact centres?
Does 3CX include video conferencing?
How do AI features work?
Want to talk to a 3CX expert?
We'll spec the right edition and call plan for your business - no pressure, no scripts. Most calls take 20 minutes.